The firm Fonterosa di Pira Giorgio e C. s.a.s., was founded in 1985 in Alba. It then moved in 1993 to the hills in Serralunga d’Alba, in the center of the Langhe region, where it enjoys a wonderful view, surrounded by old castels and famous vineyards. Since the beginning, the purpose of Fonterosa was to give its customers a special product which would contain a "piece" of Langa. Giorgio and Daniela, founders of the company, take care of the production, the business relations and administration respectively, supported from 2004 by the son Fabrizio. This area, with its thousands of hectares of vineyards, is also the producer of other delicacies such as vegetables, fruits and truffles. In this rural setting, since olden times, preserving the produce of the land for the cold season was a source of nutrition as well reason to be proud, recepies have become part of the popular tradition. Fonterosa’s specialities, with their colours, flavours and fragrances, are the expression of the people from the Langa region, of their way of working and eating. Early fruits and vegetables of very high quality, are prepared in practical and original glass jars, packed with originality and simple elegance. If you like walking in the open air, looking for the real value of the land of Langa, Fonterosa will be pleased to receive you in a fine tasting room with a wonderful view, where you will have the possibility of tasting and buying all the products.